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台北東區精品版圖再升級，CHANEL 全新改裝的遠東 SOGO 復興館 BR4 精品店正式開幕。由建築師 Peter Marino 操刀，打造橫跨三層樓、佔地 280 坪的奢華空間，融合「巴黎康朋街 31 號」寓所精神，也重新定義香奈兒在當代精品市場的定位。

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<p>台北東區的精品版圖迎來新一波洗牌。CHANEL 位於遠東 SOGO 復興館 BR4 的精品店，歷經改裝後正式揭幕。佔地 280 坪、橫跨三個樓層的空間，由建築師 Peter Marino 親自操刀，將「巴黎康朋街 31 號」的優雅寓所精神，轉化為一座隱身於百貨之中的私密場域，在繁華之中創造出近似「家」的歸屬感。</p>

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<h2><strong>Peter Marino 操刀 280 坪私密寓所</strong></h2>

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<p data-end="212" data-start="0">整體空間延續 Peter Marino 一貫將藝術融入建築的設計語彙，店內陳列多件精心蒐羅的當代藝術與設計作品。從 Aaron Poritz、Thierry Leproust 的雕塑家具，到 Frank Thiel、Agnes Martin 與 Minjung Kim 的訂製創作，讓藝術、設計與品牌美學彼此交織，也呼應 Gabrielle Chanel 長年以來對藝術領域的深厚連結。</p>

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<p data-end="653" data-start="507">一樓空間聚焦最新包款與配飾系列，包含 CHANEL 25 包款的全新演繹與本季重點單品。同時設有專屬區域展示腕錶與高級珠寶，從 Coco Crush、N°5、Comète、Camélia 等系列，到 J12、Première 與 BOY·FRIEND 經典腕錶，完整呈現品牌的工藝與設計語彙。</p>

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<p data-end="827" data-start="655">二樓則規劃為鞋履沙龍，以藝術家 Nancy Lorenz 的金箔鏡面作品為視覺核心，搭配斜紋軟呢沙發，營造出輕鬆從容的試穿氛圍。空間上方懸掛由 Goossens 金銀工坊特製的華麗吊燈。該工坊自 2005 年加入香奈兒 Métiers d’art 體系，持續致力於傳統工藝的保存與延續。</p>

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<p data-end="974" data-start="829">三樓則為高級時裝專屬空間，陳設 Julian Lethbridge 的石版畫，以及 Christophe Côme 以金屬與玻璃打造的訂製家具，與斜紋軟呢沙發相互呼應，形塑出更具藝術感的沙龍氛圍。隨著精品店重新開幕，亦同步呈獻 2026 年春夏系列。</p>

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<h2><strong>Matthieu Blazy 2026春夏系列揭幕</strong></h2>

<p><iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/5D0i7mtlqLs?si=XI71oXdZWyZcamO9" title="YouTube video player" width="560"></iframe></p>

<p>本季設計宛如一場跨越時空的對話，在香奈兒服飾名品部藝術總監 Matthieu Blazy 與品牌創辦人之間展開。系列從男裝語彙汲取靈感，襯衫、長褲與中性西裝外套等單品，兼具實用性與柔美氣質。日常造型則回歸衣櫥本質，強調靈活搭配的現代穿著方式。材質運用上，從經典斜紋軟呢、飄逸真絲到輕盈針織，堆疊出層次豐富的質地語言，延續品牌一貫的優雅與當代感。</p>

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<p style="color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap"><a href="https://www.instagram.com/reel/DVapV2ljPQm/?utm_source=ig_embed&amp;utm_campaign=loading" style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;" target="_blank">CHANEL（@chanelofficial）分享的貼文</a></p>
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<p>香奈兒 Sogo 復興精品店不只是一次空間改裝，更像是一場關於品牌語彙的重新梳理。透過建築、藝術與時裝的多重交織，CHANEL 在台北東區這座全新據點中，悄然調整了自身的敘事節奏。它不再只是經典與優雅的代名詞，而是一種持續流動、能與當代對話的生活方式提案。在傳統工藝與現代感之間取得平衡，亦在私密與開放之間找到新的界線，重新定義了屬於這個時代的香奈兒。</p>

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